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HOLDEN our Own is the first book written by a member of the Holden dynasty and includes never-before-told, myth-busting facts about the Holden family, car, and story.

Author, William James Holden, is the last member of the legendary Holden Family who has worked in the automobile industry founded by his family and who bears the Holden name. For the first time, in this thoroughly researched book, he goes deep to examine the key branches of the Holden family tree and the Holden car story.

Includes details previously only held by the family.

• The granting of the family’s coat of arms.
• The roles of the Irwins.
• The naming of the Holden car.

• Insight into controversial business dealings.

• The mystery surrounding James Alexander Holden’s headstone
• The myth of the Holden lion and stone emblem
• The mystery of the Holden models that never were

Holden our Own explores the history, events and personalities that created the Holden business – from its birth to its ultimate sale to automotive giant General Motors and beyond – all through the lens of the Holden family dynasty.

It is beautifully illustrated and is a must for any Holden enthusiast. 

We have five copies to give away. What do you have to do to win you ask? And the answer is simple - we'll be starting up once again with our popular podcast The Edge soon. The podcast series had over 6000 downloads last year so if you haven't listened to it yet you can access all the episodes here. Simply suggest a topic or a person that you would like to listen to on an episode of The Edge. Send an email to Samstreet@yaffa.com.au with the subject line Holden book competition with your suggestion/s by Friday 18 February. The five we like most will receive one of these fabulous books.

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